The Business of Contracting
By Jack Tester, Nexstar® Network President & CEO
As owners in the plumbing, heating and cooling, and electrical businesses it is our job to make sure that we run a profitable and ethical company. We also strive to serve our customers, our employees, our employees’ families and our communities. But, we also need to take care of ourselves. How do we do that? Simple, we have to know how to price our services correctly so we can be profitable and afford to pay ourselves and our employees adequately.
Nexstar’s founder Frank Blau Jr. introduced this idea in The Business of Contracting in 1987. His goal then was to help contractors build a profitable and healthy business, life and legacy, and his philosophy is still applicable to contracting businesses today.
The Business of Contracting by Frank Blau Jr. is about business owners and leaders accepting responsibility for the state of our industry and deciding to change it. It’s about creating an environment where customers are treated with unbeatable service; where employees receive comprehensive benefits and take home a paycheck commensurate with the level of service they provide; where companies like yours earn a profit, grow healthier and leave a lasting legacy for generations to come.
It will be my honor to present Frank’s The Business of Contracting at this year’s Pumper & Cleaner Expo, next week on Feb 25th, in Indianapolis. Here are some key strategies you can expect to take away from the presentation:
• Be purposeful – plan your business to support your life.
• Don’t let uneducated competitors chart the course for your business or your life. YOU ARE IN CONTROL!
• Remember Business is Math: Sales – Costs = Profit
• The business equation starts with the right selling price
• How do you get the right selling price? Sell on value, not on price.
I encourage you to attend my presentation at the Pumper & Cleaner Expo then visit with me and Frank Blau, Jr. at the Nexstar Booth #5361. If you have questions about Nexstar or our presentations at the show, please call Lisa Schardt or Bryan Martin at 1-888-240-7827.